Ozcare Organics needed a branding overhaul for their range of all-natural personal care products. The existing branding was plain and functional, requiring an entirely new look that would appeal to modern consumers and facilitate increased distribution through supermarket chains.
Ozcare Organics had an old brand that didn’t appeal to modern consumers, they needed strategic and targeted branding to appeal to their target audience.
We undertook a complete overhaul of the brand, with new packaging design, a modern colour palette and product photography that was more appealing to female buyers – particularly younger mothers who are image and environmentally conscious.
The packaging featured a modern colour palette of gentle pastels, with newly created names that position the products as “natural” and “organic”, in order to capture the growing market of health-conscious women who want gentle products for their family.
The brief was to come up with a series of relaxed and authentic images that reflect the “simple”and “natural” aspects of the Ozcare Organics brand. The photos feature candid shots of a young mum at home with her toddler, which are relatable to the target audience.
Next Paradigm needed to reset their brand in order to prepare for the next phase of growth. We helped them to come up with a better brand name in Nexxt Group, design a logo that reflected their capabilities and ambitions, and establish a conversion-oriented website presence and digital marketing strategy as a platform for growth.
View ProjectTo say that we were excited to win the tender to provide marketing, PR and web design for a new project being launched by Creative Victoria and ACMI is an understatement. We were humbled to be chosen from a very competitive field to help the launch Emporium Creative hub, Bendigo’s new creative coworking space. Here’s what we’ve done so far.
View ProjectWe’ll create a 100% custom theme that complements your brand, integrating the design with Shopify’s user-friendly platform. No third party themes or cookie-cutter designs.
Learn MoreCreative Revolution will help you define your goals and then develop a 100% custom web design that delivers the goods, whether that be sales leads, online orders, subscribers or brand awareness.
Learn MoreA well-developed brand identity promotes recognition, sets you apart from the competition, provides direction and motivation for staff and lets customers know what you are about. Based in Bendigo, we have a range of logo design and branding packages.
Learn MoreCreative Revolution has years of experience delivering targeted SEO campaigns that boost search engine rankings for our clients in Bendigo and beyond.
Learn MoreCreative Revolution will help you map out a digital strategy that aligns with your business goals, creating a set of measurable targets to work towards.
Learn MoreCreative Revolution will help you define your goals and then develop a 100% custom website design that delivers the goods, whether that be sales leads, online orders, subscribers or brand awareness in Bendigo and beyond.
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