Digital Strategy

"Good Enough" is Never Good Enough

January 2016
Che Stevenson

You catch a ball or you don't. You hit your target or you don't. You catch the ledge and save yourself from a fatal fall, or you don't. As Master Yoda would say "Do or do not, there is no try.".

In business today it is more important than ever never to settle for "good enough". Why? If we don't constantly strive for greatness in whatever we do, someone else out there will. And in today's socially-connected world, your customers will find them and love them for it.

Today, 'good' just doesn't cut it. Anything less than 'great' is failure.

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To say that we were excited to win the tender to provide marketing, PR and web design for a new project being launched by Creative Victoria and ACMI is an understatement. We were humbled to be chosen from a very competitive field to help the launch The Studio, Bendigo’s new creative coworking space. Here’s what we’ve done so far.

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